Would you like more visitors to your website? There are definitely numerous online platforms where you can promote your website for free. The only difficulty is finding the best ones for you and your brand.
First, keep in mind that knowing your audience is a good way to promote your site. For example, if you make jewelry, Pinterest is a great place to attract potential buyers. But if your blog is about sports, there are better platforms for your promotion - Twitter, for example.
This guide contains ten of the best ways to promote your website for free. Read on to learn more about the benefits of each platform.
Top 10 ways to promote your website for free
Facebook: Facebook is the world's most popular social network, making it the ideal place to promote any type of business. You can create a business page, share information, post photos, and connect with potential buyers for free. Remember to regularly share content from your website on your Facebook page to increase traffic to your website. On WordPress.com, this is done in a snap via the Publicize feature, which covers most of the popular social networks.
Google MyBusiness: Even if your websites are already indexed on Google, creating a free listing on Google MyBusiness can help you rank higher in search results. Enter business-specific information, like your contact information and your website URL, and it will appear automatically when your specific business type is searched on Google or Google Maps.
Twitter: Twitter can be a very useful platform for bringing your website closer to your target audience. Hashtags also allow you to share your content with potential supporters who otherwise wouldn't find you.
Quora: Quora is a knowledge sharing site. Users can ask questions on any topic and get answers from experts. You can't (and shouldn't) promote your website directly, but you can boost your online reputation by establishing yourself as an expert in your industry. For example, an interior designer on Quora can answer questions about users' remodeling projects. Add your business name and a link to your website to your Quora profile. This is likely to catch the attention of people who will be impressed by your insightful answers.
Instagram: Instagram is a huge social community that is all about sharing photos. Of course, there are certain companies that are better suited to advertising on Instagram, e.g. E.g. fashion, travel, nutrition etc. Don't let that put you off! With a bit of creativity, almost any business can be promoted on Instagram – as long as your presence is visually appealing.
LinkedIn: LinkedIn was originally developed to connect companies with potential employees. Today the portal is a real "social for business" platform. Creating a LinkedIn Page is a great way to show your professionalism and drive quality traffic to your site.
Industry specific business directories: If you have a physical store, directories serve two purposes: to promote your business and your website. Depending on the nature of your business, there are different directories that might be right for you. Check out this popular list at HubSpot to find the best directories for your business.
Pinterest: Pinterest is very popular among users who are interested in different styles, gift ideas and trends. If you have vibrant and interesting photos, they're a perfect way to showcase them on a Pinterest board for users who share your hobbies and passions.
Your colleagues' websites: If you know people with blogs relevant to your website, partner with them to promote your website for free. Ask your colleague to publish a post about your company and link it to your website. In any case, build a real relationship and don't just exchange links - this is the only way to create authentic advertising.
YouTube or Vimeo: Upload video content related to your business to your website. Then share them on popular video platforms to reach a larger audience.
Advertise your website for free and reap the benefits
To promote your business, your website must also be promoted. And the more ads that are free, the better! Luckily, free advertising through social media platforms and online directories has never been easier. People who discover your site on these platforms are already interested in your content or services and therefore more likely to contact you.
With the free strategies above, website promotion can become a daily activity - at no extra cost to you!
