Customer Journey: How companies keep loyal customers

Customer Journey: How companies keep loyal customers

Our co -author David Edelman got to know the Customer Journey from Sungevity first -hand.She started with an email: "If you open this email, you will find out how much energy costs the Edelman family can save with a solar panel."A link followed.It led to a Google Earth air picture of David's house, with solar collectors already installed on the roof.The next click led to one page with individual calculations on energy -saving measures.For this, Sungevity estimated the energy consumption of the Edelman family, included the angle of inclination of the roof and the trees on the house and calculated the capacity of the 23 panels, which in the Sungvity beliefs.

Customer Journey: Wie Unternehmen loyale Kunden halten